Client : Berteks Tekstil San. ve Tic. A. Ş.
Brand : Berteks
Agency : Dream Design Factory
Project Year : 2025
Project Location : Frankfurt , Germany
The main point of departure for this stand design is nature, the true origin of the textile industry. The triangular form language is inspired by the micro-scale geometric order of fibers and natural structures. Vein-like textures and mineral patterns used on the surfaces reveal raw materials in their most natural state within the space. In this way, the journey of textiles—from yarn to fabric—is translated into a spatial narrative.
For visitors, the stand is not merely a display area for products, but an experiential environment where the concept of “from nature to fabric” can be felt. By juxtaposing rigid geometry with the softness of textiles, the design emphasizes that nature’s texture lies at the core of the design concept.
Material selections focus on natural, tactile surfaces that reference nature. Stone- and mineral-effect panels evoke a sense of raw materiality, while matte wood tones add warmth to the space. Soft, low-reflection finishes are used to highlight the texture and quality of the fabrics on display.
Plan Diagram
Perspective Diagram
